The Art, Emotion and Promotion of Newborn Portraiture
Having a baby is, naturally, a very emotional process…and we can capture that emotion from the beginning by photographing both the parents and the newborn. Though photographers are often intimidated to bring mom and dad into the pose, you MUST learn to capture this amazing new love. When you create an image of a newborn with the parents, you show exactly how small that baby was and give the parents a connection to the child like none other. Charged with emotion and the sweetness of new life, these images command extremely high-dollar sales and sell EVERY time. So join Julia to learn how to pose mom, dad and baby together in ways that are timeless, emotional and tender, while still keeping up with today’s newborn trends:
- Posing newborns (asleep or awake) with their parents—each situation provides opportunities for priceless images your client can’t turn down!
- Soothing techniques even pediatricians swear by.
- Taking control of the session & talking parents through a pose (giving them confidence).
- Coordinating & composing the shot for harmony & the most artistic look.
- Lighting setups for stellar results & post-processing for efficiency.
- Industry secrets for soft bokeh & creamy skin.
- Marketing your work to new moms. Ways to do it cost-effectively in a highly targeted niche.
Portrait Photographer, Julia Kelleher, M.Photog.Cr., CPP, specializes in newborn and family portraits out of her boutique Bend, Oregon, studio. She offers her clients a photographic style that is timeless, textural and artistic, and specializes in newborn and family portraiture, specifically focusing on relationship images. Since moving her studio, Jewel Images Portrait Design, from Portland, Oregon to Bend, Oregon in 2009, it has grown from running her entire business solely, to now operating with 2 employees and thriving despite a slow economy. Julia has earned a PPA International Silver Medal, Gold Level Photographer of the Year and several Kodak Gallery and PPA Loan Collection awards for her images. She is also a PPA Master Photographer and Photographic Craftsman. Picking up her first 35mm film camera at age 14, she put it down after college to pursue a love of broadcast journalism, and spent over a decade traveling the country anchoring the news and covering general assignment stories for all three television networks. After working Portland, Oregon’s ABC affiliate for 6 years as an on-air anchor/reporter, she left television news to pursue photography full-time. Her experience with the news industry and expertise in media relations and public communications have given her the speaking skills and communication techniques to help other photographers understand their clients, and improve their businesses.
Julia’s teaching experience stretches worldwide for Time Exposure’s ProSelect software, and she also is featured as one of a handful of instructors for the world renowned professional photographers video series Photovision. Also an Imaging USA and PPA Affiliate School instructor, Julia excels at topics from lighting and posing newborn relationship portraiture, to marketing, in-person sales and media relations. She coaches photographers in client workflow and business systems management, and offers private mentoring in both newborn photography and sales training.
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